Discover how the music industry evolved in 2024 with 11M+ artists, 126M tracks, and groundbreaking trends in streaming, genres, and global reach.
Chartmetric has published its second annual Year in Music report, offering a data-rich analysis of the music industry’s performance in 2024. The report tracks over 11.1 million artists and 126 million tracks, making it one of the most extensive music analytics studies available. Dive into the fuil repot here.
The findings show significant growth in the digital music space, with 4,600 new artists added to the platform daily throughout 2024. This represents a 1.7 million increase in tracked artists from the previous year.
What and who is Chartmetric? Chartmetric’s platform is a vital resource for music industry professionals, providing streaming, social, and audience data. The company has collected and analysed music industry data since 2016, offering insights into artist development, fan engagement, and streaming trends. Their report builds on last year’s analysis by expanding into new focus areas, including emerging fandom dynamics and platform-specific performance metrics.
Key findings from the report
Impact and implications
This report provides music industry professionals with actionable insights for strategic planning and market analysis. The data helps identify trends, measure success, and track the evolution of music consumption across platforms.
The findings point to continued growth in digital music consumption and highlight the increasing importance of data analytics in artist development and music marketing.
Stay updated with Chartmetric for more insights into the music industry’s digital transformation. Contact us to learn how to start marketing the right way using data-driven strategies.
The music industry saw remarkable growth in 2024, with Chartmetric tracking more than 11.3 million artists. This marks a significant increase of 1.7 million artists from the previous year, with an average of 4,600 new artists added to the platform daily.
The United States leads artist growth with 32% of new additions, followed by:
Based on self-reported data:
Among solo artists with available data:
France is a key player in global music exports, with artists like L’Imperatrice gaining traction in major U.S. markets. Germany’s music scene shows strong domestic performance, particularly in hip-hop, with local artists dominating YouTube views in Berlin.
Understand these demographics to start marketing the right way. They show clear opportunities for growth in female and non-binary artist representation while highlighting the strong foundation of regional music markets.
The music industry saw significant shifts across career stages in 2024, with data showing clear patterns in artist progression. Here’s what the numbers tell us about artist growth this year.
Chappell Roan stands out as one of 2024’s most remarkable success stories. Starting the year as a mid-level artist with a Chartmetric score of 77.5, she climbed to 97.6 by November, placing her in the top 1% of tracked artists.
Chilean reggaeton artist FloyyMenor joined the superstar ranks thanks to his hit “Gata Only,” while HYBE UMG’s girl group KATSEYE also reached superstar status.
British singer Lola Young and Colombian artist Ela Taubert successfully transitioned to mainstream status. Taubert’s achievement was marked by her Latin Grammy win for “Best New Artist.”
The legendary category welcomed 65 new artists in 2024, including:
These artists earned their spots through sustained success spanning over three decades, proving their lasting impact on music history.
The music industry saw significant shifts in artist rankings throughout 2024, with five new performers breaking into Chartmetric’s top 10. Bruno Mars led the charge, jumping from rank 30 in 2023 to claim the number one spot in 2024.
The top 100 artists represented 17 countries, with the United States accounting for 52% of entries. Puerto Rico made a strong showing as the third most represented region, proving its musical influence extends far beyond its size.
Latin artists comprised 13% of the top 500 by peak Chartmetric rank. KAROL G reached #13, the highest position for a Latin artist, backed by her record-breaking “Mañana Será Bonito” tour. The data shows 60 Latin artists have over 20 million monthly Spotify listeners.
Bruno Mars’s rise to #1 included the record-breaking track “Die With A Smile” featuring Lady Gaga, which reached one billion Spotify streams in just 96 days. ROSÉ’s success highlights K-pop’s growing global impact, with her collaboration “APT.” drawing massive streaming numbers. The data shows success from established markets and emerging regions, creating new opportunities for artists worldwide.
The music industry saw massive growth in 2024, with Chartmetric tracking 25.7 million new tracks. Of these, 10.5 million were released in 2024, showing the incredible music creation and distribution pace.
Track lengths varied significantly in 2024:
Bruno Mars and Lady Gaga’s “Die With A Smile” set a new streaming record:
Standout tracks showed different patterns of success across platforms:
These numbers show that modern music releases need a clever mix of timing, platform strategy, and audience engagement to succeed. Understand these patterns and plan your releases accordingly to start marketing the right way.
Music genres keep shifting, but the numbers tell a clear story. Chartmetric’s tracking of 1,691 genres shows how the music world changed in 2024.
Hip-hop/rap stands as the most represented genre, with:
The data shows interesting regional patterns. Latin music claimed 13% of the top 500 artists, with stars like KAROL G leading the charge. K-pop continued its global reach, showing substantial numbers in unexpected markets like Indonesia and Brazil.
Different genres found success on different platforms:
The numbers point to a music industry that’s more diverse than ever. Genres aren’t just mixing - they’re creating new categories and reaching new audiences. This matches how people listen to music now, jumping between styles and finding new sounds worldwide.
Streaming and social platforms shaped how fans found and enjoyed music in 2024. Let’s look at the numbers behind where and how people connect with their favourite artists.
Want to start marketing the right way? These insights show where your audience lives online. Contact us to learn how to reach them effectively.
The music video landscape saw significant changes in 2024, with streaming patterns showing a clear shift in how fans consume visual content. Data reveals an interesting gap between traditional music video views and streaming numbers, pointing to new trends in artist promotion and fan engagement.
The U.S. continues to lead in social media engagement across platforms, but with notable shifts:
Two contrasting examples show how platform strategy affects engagement:
The data shows that success now requires a targeted approach across multiple channels, with each platform serving a unique role in artist promotion. Start marketing the right way by understanding these platform-specific trends.
As we analyse the data from 2024, clear patterns point to significant changes in how music reaches audiences. These insights help us understand where the industry is heading.
The numbers show that success now requires a strategic mix of streaming, social media, and traditional channels. Artists who connect with fans across multiple platforms see the strongest growth in their metrics.
The rise of regional markets, particularly in Latin America and Asia, creates new opportunities. These regions now influence global music trends, changing how artists approach international audiences.
Music analytics will become more critical as the industry grows more complex. Real-time data helps artists and labels:
Contact Chartmetric to learn how it's analytics platform can help you succeed in today’s changing music landscape and start marketing the right way by using data to guide your music strategy.